Brand Kit
Freedom Rave Wear Brand Refresh.
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Express Yourself.
For most of their time as a leader in sustainable festival fashion, Freedom Rave Wear relied on SEO to bring in customers. In 2023, FRW (eff-are-dubs, as it’s known colloquially), committed to a huge brand overhaul to reach more customers and reached out to me to guide their brand and copy strategy.
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