Brand Kit
Glamorbus Brand Exploration.
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Say “yus” to the bus.
Brick and mortar is so last season. Celebrity makeup artist and entrepreneur Sarah Michelle Davis had a vision for a beauty salon on wheels, and tagged me in to help build a brand as classy as a red lip and as classic as a yellow school bus. Though the wheels on the bus are not going ‘round and ‘round quite yet, I put together a brand voice, identity, and persona for Glamorbus to get the rubber on the road.
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